WHO WE ARE
Pub•lic Re•la•tions (noun): A strategic communication process that builds mutually beneficial relationships between organizations and their publics.
While the definition of PR has existed for decades, the true meaning behind Public Relations and the Persona that is created has been evolving at lightning speed over the last few years. In a world immersed in news and entertainment, and a global audience with the ability to access news in an instant, publicists are being challenged to be one step ahead, think outside the box, balance traditional and digital media, and be innovative in every element of a campaign.
Our capabilities as a full service public relations firm means putting your name, projects, and brand out into the world in an impactful way. We care for the Persona, and the person behind it. In our opinion, publicity is much more than just bridging the gap between a client and a media outlet. It is about having a deep-rooted passion for the message being put out into the world, having the ability to shape an image, cultivate a career to the fullest, and provide inspiring, strategic, national and international PR campaigns for our clientele.
In the end, it is not only about the physical press gained, but the personalized attention and powerful, inspiring campaigns being put into the world.
We believe in delivering results that exceed expectations every single day. Our company culture is deep rooted in the belief that teamwork is essential to bringing long lasting, purposeful publicity and digital campaigns to life. Through the process of working alongside our clients, we strive tirelessly to think outside of the box, be innovative in our strategies, and work with a creative mind, passionate heart, and positive spirit.
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Jordyn Palos, Founder
Named one of “Hollywood’s New Leaders” by Variety in 2015, Jordyn Palos, founder of Persona PR, launched the company in 2010 and has established Persona as one of the most dedicated and hands-on independent PR firms in the entertainment industry today. With offices in Los Angeles and New York City, Persona has grown from a dozen clients that followed Jordyn when she left her previous PR job, to over 100 clients in the talent, music, branded lifestyle, non-profit, and corporate space. Persona PR’s client list includes a select group of award winning actors from film and television, New York Times bestselling authors, various experts in the beauty and lifestyle space, comedians, production companies, and a handful of musicians.
Born and raised in Southern California, Jordyn obtained her Bachelor’s Degree in Radio, Television, and Film with an emphasis in Electronic Media Management from California State University Northridge. Her educational experience has provided a background vital to navigating the PR world and ever-changing digital arena: electronic media systems, media management, media message design, audience analysis, mass communication research, international broadcasting, new media, and more. During her senior year of college (2006) Jordyn took an internship with a LA-based entertainment public relations firm, and worked for that company for four years before launching Persona PR out of her apartment.
Before finding her true calling as a publicist and business owner, Jordyn worked as a Marketing Associate for Ashley Furniture, and in the music industry as a stylist (working with Tyga, Paramore, and Panic! At The Disco, to name a few). While her business and clients are two of her greatest passions, Jordyn is also a wife and mom, and loves to spend time with her family. She is also a supporter of the American Diabetes Association (as several people in her life are Type 1 diabetics) and the Bumble Bee Foundation, a local organization that provides relief to families who have children suffering from cancer.
Cristina DiCocco, Account Executive
Cristina DiCocco is currently an Account Executive based out of Persona PR’s New York City headquarters, joining the team in 2015 as an Account Assistant to help expand their east coast presence. Cristina manages the day-to-day publicity for a variety of clients in the entertainment space which includes: awards season campaigns, securing and managing national and international press placements, invites to award shows, premieres, A-list industry parties, executing editorial photoshoots, onsite client coverage, overseeing multiple day press tours, and assisting clients on red carpets. Cristina has built longstanding relationships with top tier media outlets, regularly securing interviews with: The Today Show, The Tonight Show Starring Jimmy Fallon, The Rachael Ray Show, Cosmopolitan, SiriusXM, Entertainment Weekly, Variety, The Hollywood Reporter, People Magazine, Deadline, BuzzFeed, The New York Times, BUILD, Vogue Italia, Marie Claire, OUT Magazine, Bustle, InStyle and The Los Angeles Times to name a few. She has also assisted clients onsite at the Sundance Film Festival, the Toronto International Film Festival, SXSW Festival, SAG Awards, several network upfronts and countless film/television series premieres and parties.
A native New Yorker, Cristina graduated Summa Cum Laude from Baruch College (CUNY), in Manhattan, earning a Bachelor of Arts in Corporate Communications with a minor in French. She got her start in publicity working with lifestyle boutique firm, The Narrative Group, and entertainment PR agency, BWR Public Relations. In college, she was actively involved in Women In Business, promoting the development of women to succeed in the professional world.
Monique Gonzalez, Account Executive
Monique Gonzalez is an Account Executive based out of Persona PR’s Los Angeles headquarters. She joined the team in January 2016 as an intern, and has worked her way up to Account Executive through hard work and dedication at the firm. Spearheading high profile international and national publicity campaigns, Monique has worked hand-in-hand with media outlets globally, securing placements for clientele including: GQ, ELLE, Vanity Fair, Cosmopolitan, Allure, InStyle, Esquire, The Today Show, Good Morning America, and Jimmy Kimmel Live, to name a few.
Born and raised in Torrance, CA, Monique graduated Magna Cum Laude from California State University, Dominguez Hills (CSUDH), earning her Bachelor of Arts in Communications with an emphasis in Public Relations and Advertising. She was an active member in her school’s PRSSA organization, which helped broaden her knowledge in public relations. Monique has a deep rooted passion for sports, and looks forward to adding professional athletes to her roster of clients as her career expands at the firm.
Jade Wiselogle, Account Executive
Jade Wiselogle serves as an Account Executive in Persona PR’s New York office. Having joined the team in 2016 as an Account Assistant, Jade has worked her way up within the company and now manages all daily publicity facets for a handful of marquee clients in the entertainment space, including names like Justin Hartley (NBC’s “This Is Us”), Kelli Berglund (STARZ’ “Now Apocalypse”), Malcolm-Jamal Warner (Fox’s “The Resident”), Shahadi Wright Joseph (Jordan Peele’s “Us” & Disney’s “Lion King”), and Timothy Granaderos (Netflix’s “13 Reasons Why”), to name a few.
Jade has successfully secured and coordinated A-list features and bookings for clients among her connections at major publications and talk shows, including titles such as BuzzFeed, Cosmopolitan, ELLE, The Ellen DeGeneres Show, Deadline, Entertainment Weekly, GLAMOUR, GQ, Harper’s BAZAAR, The Hollywood Reporter, InStyle, Interview Magazine, Late Night with Seth Meyers, LIVE with Kelly and Ryan, Los Angeles Times, People, Teen VOGUE, The Tonight Show Starring Jimmy Fallon, Vanity Fair, Variety, The View, and W Magazine. She continues to cover talent at major festivals and events, including the Emmy Awards, SAG Awards, MTV Video Music Awards, the Sundance & TriBeCa Film Festivals, major network Upfronts, and a myriad of Hollywood premiere events.
Born and raised in metro Detroit, Michigan, Jade graduated Magna Cum Laude from Michigan State University (MSU), earning her Bachelor of Arts in Professional Writing with multiple minors in Public Relations, German and Italian. Prior to discovering her love for talent publicity at Persona PR, Jade held PR positions at larger corporate companies such as Levi Strauss & Co. and MTV (Viacom), and has also freelanced for New York Fashion Week, and worked in the editorial department at Seventeen Magazine. When not out covering press, Jade can usually be found out and about with her dog, Clooney the Aussie, or enjoying a much-needed cold brew coffee and croissant at one of her favorite Brooklyn locales.
Ana Lucia Bustamante, Account Executive
Ana Lucia Bustamante is an Account Executive out of Persona PR's Los Angeles office, joining the team in 2017. Before starting her career in talent public relations, Ana Lucia graduated with honors from Loyola University Chicago with a degree in Public Relations and Advertising. As an avid coder in college, she was selected to represent her school in a rigorous 3-day start-up event which brought together students from Chicago's top schools to create viable business models and design tactics for startup companies.
As a publicity coordinator and native Spanish speaker, Ana Lucia has spearheaded high-profile press events for clients all over Latin America. On the branding side, she has led the publicity campaigns for national immersive experiences and pop-ups, working alongside various departments and assisting with talent outreach, media coverage, and charitable partnerships. She is a musical theatre enthusiast and has assisted in numerous PR campaigns for theatre productions in Los Angeles and New York.
John Nissen IV, Digital Media Coordinator
John Nissen IV serves as the Digital Media Coordinator out of Persona PR’s Los Angeles office. John launched his career at the company as an assistant in January of 2018, and quickly developed a passion for supporting clientele with social media and other digital media efforts. He recently shifted into a full time role focused on digital media strategy. John graduated Magna Cum Laude from Biola University in May of 2017 with a Bachelor’s Degree in Cinema and Media Arts. John began his career in college as a marketing ambassador for the university’s admissions marketing department, where he created content for the university social media channels on a weekly basis as well as an script development internship with LIN Pictures (now Rideback), the producers of IT (2017) and The Lego Movie.
After college John worked for Warner Brothers, and briefly in television production on Hulu’s “Runaways.” Currently at Persona PR, John supports clientele with the creation of social media assets, design work, streamlining and the creation of social media channels, marketing materials, and regularly conducts strategy meetings.
John is passionate about television, regularly finding new and exciting series to watch on the weekends. His favorite shows are “Master of None,” “Breaking Bad,” “The Leftovers,” and “Billions.” His love for coffee is likely due to his being born and raised in the Pacific Northwest. A lifelong Oregonian, John actually loves it when it rains in Los Angeles.
Anesia Potter, Assistant
Anesia Potter joined the Los Angeles office in the fall of 2019. She supports the team of busy LA based Account Executives by assisting with press events, project coordination, client gifting, media outreach and on the ground coverage, while keeping the LA office organized. Always remaining curious, she plans to work her way through the ranks of the firm to eventually become an account executive one day.
Born and raised in Florida, she graduated from the University of Central Florida (UCF) with a Bachelor of Arts in Advertising and Public Relations. She held several internships at the start of her public relations career, most notably at Universal Orlando Resort. In August 2019 she decided to follow her dream of working in talent representation and public relations, made the move from Florida to Los Angeles and has not looked back since. When she’s not assisting the team, you can find her exploring the LA restaurant scene or discovering new events to attend in the area.
Bennett Nesley, Assistant
Bennett Nesley joined Persona PR in fall 2019 as an Assistant for the New York headquarters. His responsibilities involve aiding in the daily publicity needs of clients, which range from tasks of securing interviews to providing onsite coverage. He is excited to join the world of talent publicity because he has always been fascinated with the entertainment industry and has wanted to help support artistic voices.
Bennett was born and raised in Stroudsburg, Pennsylvania, prior to moving to New York. He graduated Summa Cum Laude from Penn State University, earning a Bachelor of Arts in Media Studies with a focus in Film and Television along with a minor in Psychology. While in college, he was inducted into the inaugural class of Donald P Bellisario fellows. In his free-time, Bennett is passionate about choreography and loves creating new dance combinations. He is also involved in charity work with the Four Diamond Fund, which raises money to benefit families impacted by childhood cancer.