WHO WE ARE
Pub•lic Re•la•tions (noun): A strategic communication process that builds mutually beneficial relationships between organizations and their publics.
While the definition of PR has existed for decades, the true meaning behind Public Relations and the Persona that is created has been evolving at lightning speed over the last few years. In a world immersed in news and entertainment, and a global audience with the ability to access news in an instant, publicists are being challenged to be one step ahead, think outside the box, balance traditional and digital media, and be innovative in every element of a campaign.
Our capabilities as a full service public relations firm means putting your name, projects, and brand out into the world in an impactful way. We care for the Persona, and the person behind it. In our opinion, publicity is much more than just bridging the gap between a client and a media outlet. It is about having a deep-rooted passion for the message being put out into the world, having the ability to shape an image, cultivate a career to the fullest, and provide inspiring, strategic, national and international PR campaigns for our clientele.
In the end, it is not only about the physical press gained, but the personalized attention and powerful, inspiring campaigns being put into the world.
We believe in delivering results that exceed expectations every single day. Our company culture is deep rooted in the belief that teamwork is essential to bringing long lasting, purposeful publicity and digital campaigns to life. Through the process of working alongside our clients, we strive tirelessly to think outside of the box, be innovative in our strategies, and work with a creative mind, passionate heart, and positive spirit.
Jordyn Palos, Founder
Named one of “Hollywood’s New Leaders” by Variety in 2015, Jordyn Palos, founder of Persona PR, launched the company in 2010 and has established Persona as one of the most dedicated and hands-on independent PR firms in the entertainment industry today. With offices in Los Angeles and New York City, Persona has grown from a dozen clients that followed Jordyn when she left her previous PR job, to over 100 clients in the talent, music, branded lifestyle, non-profit, and corporate space. Persona PR’s client list includes a select group of award winning actors from film and television, New York Times bestselling authors, various experts in the beauty and lifestyle space, comedians, production companies, and a handful of musicians.
Born and raised in Southern California, Jordyn obtained her Bachelor’s Degree in Radio, Television, and Film with an emphasis in Electronic Media Management from California State University Northridge. Her educational experience has provided a background vital to navigating the PR world and ever-changing digital arena: electronic media systems, media management, media message design, audience analysis, mass communication research, international broadcasting, new media, and more. During her senior year of college (2006) Jordyn took an internship with a LA-based entertainment public relations firm, and worked for that company for four years before launching Persona PR out of her apartment.
Before finding her true calling as a publicist and business owner, Jordyn worked as a Marketing Associate for Ashley Furniture, and in the music industry as a stylist (working with Tyga, Paramore, and Panic! At The Disco, to name a few). While her business and clients are two of her greatest passions, Jordyn is also a wife and mom, and loves to spend time with her family. She is also a supporter of the American Diabetes Association (as several people in her life are Type 1 diabetics) and the Bumble Bee Foundation, a local organization that provides relief to families who have children suffering from cancer.
Cristina DiCocco, Senior Account Executive
Cristina DiCocco is currently a Senior Account Executive based out of Persona PR’s New York office, joining the team in 2015 as an Account Assistant to help expand their east coast presence. Cristina manages the day-to-day publicity for a variety of clients in the entertainment space which includes awards season campaigns, securing and managing national and international press placements, invites to award shows, premieres, A-list industry parties, executing editorial photoshoots, onsite client coverage, overseeing multiple day press tours, spearheading talent partnerships with non-profits, overseeing clients’ press placements as ambassadors for global brands and assisting clients on red carpets. Cristina has built longstanding relationships with top tier media outlets, regularly securing interviews with The Today Show, The Tonight Show Starring Jimmy Fallon, The Rachael Ray Show, Cosmopolitan, Backstage Magazine, SiriusXM, Entertainment Weekly, Variety, The Hollywood Reporter, People Magazine, Deadline, BuzzFeed, The New York Times, Marie Claire, Teen Vogue, OUT Magazine, Bustle Digital Media Group, InStyle and The Los Angeles Times to name a few. She has also accompanied clients onsite at the Sundance Film Festival, the Toronto International Film Festival, SXSW Festival, New York Film Festival, Tribeca Film Festival, The Met Gala, SAG Awards, VMAs, New York Comic Con, several network upfronts and countless film/television series premieres and press junkets.
A native New Yorker, Cristina graduated Summa Cum Laude from Baruch College (CUNY), in Manhattan, earning a Bachelor of Arts in Corporate Communications with a minor in French. She got her start in publicity working with lifestyle boutique firm, The Narrative Group, and entertainment PR agency, BWR Public Relations. In college she was actively involved in Women In Business, promoting the development of women to succeed in the professional world. At sixteen she sat in the audience of MTV’s TRL and decided from there that she was going to pursue a career in entertainment publicity. When she isn’t working, Cristina enjoys attending Broadway shows and concerts, and watching a mix of the latest TV shows and films to the 1990s-2000s classics – “Friends,” “Boy Meets World,” “Clueless,” “10 Things I Hate About You” and “The Devil Wears Prada” to name a few.
Monique Gonzalez, Senior Account Executive
Monique Gonzalez is a Sr. Account Executive based out of Persona PR’s Los Angeles headquarters. She joined the team in January 2016 as an intern and has worked her way up through hard work and dedication at the firm. Spearheading high profile international and national publicity and award campaigns, Monique has secured top tier placements for clientele including: GQ, ELLE, Vanity Fair, Cosmopolitan, Allure, InStyle, Esquire, The Today Show, Good Morning America, and Jimmy Kimmel Live, to name a few. She also continues to accompany and oversee clientele at festivals and events such as: Toronto International Film Festival, Sundance Film Festival, SXSW Festival, Film Independent Spirit Awards, Emmy Awards, SAG Awards, network Upfronts, TCAs, and premieres.
Born and raised in Torrance, CA, Monique graduated Magna Cum Laude from California State University, Dominguez Hills (CSUDH), earning her Bachelor of Arts in Communications with an emphasis in Public Relations and Advertising. She was an active member in her school’s PRSSA organization, which helped broaden her knowledge in public relations. Monique has a deep-rooted passion for sports, and looks forward to adding professional athletes to her growing roster of clients.
Jade Wiselogle, Senior Account Executive
Jade Wiselogle serves as a Senior Account Executive, co-pointing Persona PR’s New York office. Having joined the team in 2016 as an Account Assistant, Jade has worked hard to climb the company ladder and is now building her own client roster as well as managing all daily publicity facets for a handful of marquee clients in the entertainment space. She has successfully led various press campaigns for talent in critically acclaimed major motion pictures, award-nominated television series, various production companies, New York Times bestselling authors, and independent musicians with chart-topping music, and more.
Jade has successfully secured and coordinated A-list features and bookings for her clients among her connections at leading national publications and syndicated talk shows. She coordinated and covered major Hollywood festivals and events, including the Emmy Awards, SAG Awards, MTV Video Music Awards, the Sundance & TriBeCa Film Festivals, Toronto International Film Festival (TIFF), major network Upfronts, and a myriad of Hollywood premiere events.
Born and raised in metro Detroit, Michigan, Jade graduated Magna Cum Laude from Michigan State University (MSU), earning her Bachelor of Arts in Professional Writing with multiple minors in Public Relations, German and Italian. Prior to discovering her love for talent publicity at Persona PR, Jade held PR positions at larger corporate companies such as Levi Strauss & Co. and MTV (Viacom), and has also freelanced for New York Fashion Week, and worked in the editorial department at Seventeen Magazine. When not out covering press with her clients, Jade can usually be found out and about with her dog, Clooney the Aussie, or enjoying a much-needed cold brew coffee and croissant at one of her favorite Brooklyn locales.
Ana Lucia Bustamante, Senior Account Executive
Ana Lucia Bustamante is a Senior Account Executive out of Persona PR's Los Angeles office, joining the team in 2017. Before starting her career in talent PR, Ana Lucia graduated with honors from Loyola University Chicago with a degree in Public Relations and Advertising, working with lifestyle clientele. As an avid coder in college, she was selected to represent her school in a rigorous 3-day start-up event which brought together students from Chicago's top schools to create viable business models and design tactics for startup companies.
A native Spanish speaker, Ana Lucia has spearheaded high-profile press events for clients all over Latin America and has cultivated a valuable list of trusted media contacts, including international editors, writers, event coordinators, and network executives, to name a few. On the branding side, she has led the publicity campaigns for national immersive experiences and pop-ups, working alongside various departments and assisting with talent outreach, media coverage, and charitable partnerships. She is a musical theatre enthusiast and has assisted in numerous PR campaigns for theatre productions in Los Angeles and New York.